Intel acquiring VOKE, representing a game changing moment for live event VR
With a like-minded focus on delivering the most personalized and fully immersive experiences to fans worldwide, Intel is acquiring VOKE to expand its reach into immersive sports. VOKE will become part of the Intel Sports Group.
“We are extremely proud of the success we have had thus far and it has led us to this game changing moment for live event virtual reality,” VOKE co-founder Sankar Jayaram said. “By combining our best in class TrueVR™ technology platform with Intel’s technologies and commitment to building unprecedented user experiences, we plan to completely change the way fans engage with and experience live events.”
The flexibility of VOKE’s TrueVR™ technology platform enables media companies to build live and on demand VR experiences for their audiences across a variety of mediums, including their own channels and branded apps. The platform has already been used to entertain fans worldwide during live shows and events, including the NCAA Men’s Basketball Final Four, New York Fashion Week, the 2016 Kabaddi World Cup and live streams of concerts, NBA, NFL and college football games.
VOKE’s technology already allows fans to control the content they watch like never before. Through multiple camera angles, zoom capabilities as well as synchronized DVR, viewers can decide what they want to watch and when they want to watch it. With Intel’s resources and world renowned high-performance technology, fans can expect those experiences to multiply rapidly.
James Carwana, General Manager of the Intel Sports Group provided further details on the acquisition in this blog post:https://newsroom.intel.com/editorials/intel-targets-immersive-sports-opportunity/